雪茄行業有時候會傾向于感性,往往非常重視傳統和家族遺產。對于多米尼加的雪茄制造商拉奧羅拉公司來說尤其如此,該公司是多米尼加共和國歷史最為悠久的手工雪茄制造商。
胡安·盧戈(Juan Lugo)剛創立了一家名為唐·多羅特奧的雪茄公司,這家公司是以他祖父的名字來命名的。胡安·盧戈的祖父多羅特奧·費爾明·德爾加多(Doroteo Fermin Delgado)早在1936年的時候,那時候多羅特奧才16歲,那一年他父親去世,他成為家里的頂梁柱。才十幾歲的多羅特奧就開始為拉奧羅拉家族種植煙葉。
2011年,多羅特奧去世。雪茄生意也沒人接手,他的親戚要么對農業沒有興趣,要么已經移民離開了多米尼加。多羅特奧的孫子胡安·盧戈已經在科技行業開始了自己的職業生涯。胡安經常想到家族的傳統產業,有一次去加勒比海旅行時,他和朋友布蘭登·達爾曼(Brandon Dallman)聊到了自己的想法,他們一拍即合,決定開始做。隨后,胡安找到了拉奧羅拉公司,希望可以重新續起祖輩之間的業務合作關系。
胡安·盧戈和布蘭登·達爾曼在盧戈家族曾經勞作的雅雀谷(Yaque Valley )買了20英畝的農地,在拉奧羅拉公司的幫助下,再次種植煙葉。如今這塊地已經有了第一季的收獲,煙葉也將出售給拉奧羅拉公司。與此同時,拉奧羅拉公司也允許這兩個創業者使用他們公司的陳年煙葉庫存來生產屬于他們自己的雪茄品牌。
盧戈將要發布的第一個版本是一款名為El Legado的限量版,在西班牙語里是遺產的意思。這款雪茄將由拉奧羅拉公司代工生產,預計在今年7月份亮相美國的PCA貿易展。
用于卷制El Legado的煙葉都是陳年發酵的煙葉。茄衣是厄瓜多爾種植的蘇門答臘種子煙葉,茄套是哥倫比亞、多米尼加的混合煙葉,茄芯是尼加拉瓜煙葉。
El Legado的售價并不便宜,有五個尺寸,大部分單支售價在20美元。皇冠,42環徑,5.5英寸,單支售價17美元。羅布圖,50環徑,5英寸,單支售價17.5美元。丘吉爾,47環徑,7英寸,單支售價17美元。相撲公牛(Sumo Toro),54環徑,5.75英寸,單支售價19.5美元。比力高,52環徑,6.25英寸,單支售價19.5美元。
相撲公牛(相撲是日本詞匯,形容這款公牛的粗大)是每盒3支包裝,其他尺寸都是每盒20支包裝。煙標上印制的1936是多羅特奧·費爾明·德爾加多開始種植煙葉的年份。
胡安·盧戈告訴記者,這些雪茄將在PVA貿易展之后立即發貨,他們也在準備其他新的產品線。
附參考文章:
The cigar industry can sometimes lean sentimental, and often puts a lot of emphasis on tradition and family legacy. This is particularly true for Dominican cigarmaker La Aurora. The family-owned company is the oldest handmade cigar manufacturer in the Dominican Republic, and is renewing a partnership that began almost a century ago with Juan Lugo, whose grandfather Doroteo Fermin Delgado once grew tobacco for La Aurora.?
Lugo has created a new cigar company called Don Doroteo named after his grandfather, and the first release will be a limited-edition line called El Legado, or “the legacy” in Spanish. Made by La Aurora, the cigars are appearing at the PCA trade show this July.
The story began in 1936 when Doroteo Fermin Delgado was 16. That year, his father passed away and he became the head of the family household. The teenaged Delgado partnered with La Aurora to grow tobacco for them. When Delgado passed away in 2011, the business died with him as his relatives either had no interest in farming or had left the Dominican Republic. His grandson, Lugo, had established a career in the tech industry but often dreamed of returning to his family roots. While on a trip to the Caribbean, he and his friend Brandon Dallman discussed the idea of creating their own cigar and they resolved to do so. Lugo then approached La Aurora with his family story and renewed his grandfather’s partnership.
For this arrangement, Lugo and Dallman purchased 20 acres of land in the Yaque Valley where Lugo’s family had once grown tobacco. With the help of La Aurora, the partners cultivated and prepped the land for tobacco once more, and the fields have already yielded the first harvest, which will be sold to La Aurora. In exchange, the pair were allowed access to La Aurora’s inventory of specially aged tobaccos, and the El Legado brand was born.
According to the company, all of the tobaccos used in El Legado have been considerably aged. The cigars consist of an Ecuador Sumatra wrapper and binder with a blend of Colombian, Dominican and Nicaraguan fillers.
El Legado will be available in five sizes, but the cigars will not be cheap, as most have suggested retail prices around $20. In price order, the Corona measures 5 1/2 inches by 42 ring gauge with a suggested retail price of $17. The Robusto, at 5 by 50, retails for $17.50. The 7-by-47, events-only Churchill costs $18.50 while the Sumo Toro (5 3/4 by 54) and Belicoso (6 1/4 by 52) are both $19.50. All come in boxes of 20, save for the Sumo Toro, which comes in three-packs. On the band is the year 1936 in honor of Delgado’s legacy.
Lugo told Cigar Aficionado that the cigars will start shipping immediately after the PCA trade show and more lines are in the works.?
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