An increasing number of cigars are coming with smart technology that allows the aficionado who buys them to learn more about the smoke. Ferio Tego is the latest. The brand won’t be on the market until next month, but when the cigars arrive, they’ll be boxed in smart packaging developed by HumidifGroup, the business-to-business packaging manufacturer that’s been fabricating humidors and cigar accessories for more than 30 years. The smart technology will allow end-users to see videos, tasting notes and other information via their smart phones.
越來越多的雪茄包裝會采用智能技術,讓雪茄消費者能夠了解更多關于雪茄的知識。下個月才會有產品上市的費里奧·泰戈公司是最新嘗試的一家。雪茄會放在由保濕集團智能包裝里。保濕公司一直從事保濕器和雪茄配件的設計和制造工作,主要是針對企業客戶服務,在這個領域已經30多年了。
Your phone’s browser works with the chip, which is embedded in the box, showing you multimedia information on the cigars inside, including videos, cigar descriptions, authenticity verification and general company data.?
消費者通過手機瀏覽器借助嵌入雪茄保濕盒的芯片可以獲得關于雪茄的更多信息,包括視頻、雪茄介紹、真實性驗證、制造商的信息等。
“Smart packaging by HumidifGroup allows us to control our messaging and ensure that we are communicating clearly to our audience,” said Michael Herklots, co-owner of Ferio Tego. “Smart packaging technology allows collectors to receive real-time information and communication about Ferio Tego and our products.”
費里奧·泰戈公司的聯合創始人邁克爾·赫克洛茨說,保濕集團的智能包裝幫助我們進行產品信息傳遞,確保我們向消費者清晰的輸出信息。智能包裝還能讓雪茄收藏者能夠實時收到信息以及和我們公司溝通產品情況。
Other cigar companies have also recently made their products interactive. Last year, Oliva Cigar Co. started to put a QR code in every box of Serie V Melanios; in May, the Plasencias embedded a smart chip in the band of its Alma Fuerte Sixto I Colorado; and Warped Cigars put a QR sticker and bubble tag security label on its cigars to help verify product authenticity.
其他一些雪茄公司近期也做了這樣的設計和應用。去年,奧利瓦公司在每一盒V系列的米拉尼奧雪茄里放了一個二維碼,五月份,普拉森西亞公司在一款烈魂系列的盒壓造型雪茄里放入了智能芯片。翹曲雪茄公司在雪茄標簽上放置了二維碼,幫助消費者驗證產品的真實性。
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